To generate growth you need to develop your business model and then execute growth strategies, taking into account that consumer behavior has changed, and will continue to change in technological, social and cultural elements.

Although all this is possible through a focus on niches and understanding the culture of the consumer, an evolution in business models and their way of reaching the consumer is required to stabilize the presence in the markets and then be able to grow in volume and profitability, for which we develop differentiated strategies…